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T-Mobile’s Acquisition of DOOH Provider Vistar Media Adds to Its Ad Platforms
13 Jan 2025 18:20 GMT
Telecommunications giant T-Mobile is boosting the signal of its digital out-of-home efforts with its acquisition Monday of DOOH technology solutions provider Vistar Media in a $600 million cash deal.
While T-Mobile is primarily known as a wireless carrier, …
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Biden removes Cuban regime from list of sponsors of terrorism
15 Jan 2025 01:58 GMT
… hyper-local social news and advertising platform. Our monetization model empowers Citizen …
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Data, AI and advertising: 2025 predictions
14 Jan 2025 23:11 GMT
… Mathur, co-founder of digital advertising platform Future Today. “With heightened regulatory …
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Despite DEI & content moderation reversals, experts say advertisers won’t flee Meta
14 Jan 2025 23:04 GMT
… social media newsletter. “Meta’s ad platform drives significant results for many …
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CTV’s Premium Content Helps to Showcase Brands: Roku’s Jason Schifrien
14 Jan 2025 21:02 GMT
… . A key part of its advertising platform is Roku Exchange, a connection …
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New brand design, new website: AdMaven levels up its game
14 Jan 2025 18:56 GMT
… a leading performance-driven online advertising platform for media buyers, affiliates, ad …
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CMA to investigate Google’s search services
14 Jan 2025 17:20 GMT
… advertisers rely on its search advertising platform. The search ecosystem plays a …
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Kickstart 2025 Giving With These 4 Multichannel Lessons Learned From 2024
14 Jan 2025 17:13 GMT
… find the right people. Social ad platform targeting can help identify not …
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What Snap Needs to Jumpstart U.S. User Growth: A TikTok Ban
14 Jan 2025 16:42 GMT
… been working on improving its ad platform to install new units for …
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Shirofune Becomes Official Member of ANA, Reinforcing Commitment to Marketing Excellence
14 Jan 2025 16:00 GMT
… and productivity of major digital advertising platforms. The Shirofune platform is designed …