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Adidas & Marketing Newsletter
  • Sports Sponsorship Market to rise up to the USD 151.4 billion by 2032 and to grow at a CAGR of 7.1% 26 Jan 2025 09:33 GMT

    … demographics, enabling targeted marketing campaigns and customized experiences. Sponsors are using fan … sports sponsorship market. This makes it difficult for advertisers to … the global sports sponsorship industry are Nike Inc., Adidas AG, PepsiCo …

  • 6 Things I Learned About Advertising From Master Director David Lynch 24 Jan 2025 18:22 GMT

    … in advertising taught me about the inherent power of creative—and … a character. Take his 1993 Adidas ad, “The Wall.” The premise … a form of emotional communication without words. 60 seconds … creative vision, Lynch was instinct-driven in a pre-insights marketing

  • AFL Taps 72andSunny To Launch 2025 Season 28 Jan 2025 23:57 GMT

    … developing a new brand campaign that will inform the … season’s Opening Round. Through advertising, social media, and media … , the agency has worked with brands such as Adidas, Under … We were looking for a creative agency who understands modern culture and …

  • ‘An iconic part of Australian culture’: 72andSunny scores AFL as client 28 Jan 2025 23:28 GMT

    … the agency’s job is to create a brand campaign that … ANZ president, Ross Berthinussen. ADVERTISEMENT “Australian Rules Football is such … the lookout for a creative agency capable of providing longstanding … brands Under Armour and adidas. The agency’s work for …

  • The endorsement trap: How athletes can avoid the pitfalls of early endorsement deals 28 Jan 2025 19:25 GMT

    … and image or likeness for advertising campaigns as well as the endorser … a specific tournament, season, or marketing campaign. A typical example is the … with Adidas[2]. These contracts signify a strong commitment from the sponsor

  • Moves and wins roundup: Week of January 27, 2025 27 Jan 2025 06:42 GMT

    … She was named to Campaign’s 40 Under 40 … digital marketing agency to provide customer-led experiences driven by creative, marketing … for global brands such as Adidas, Samsung, Coca-Cola, Nike … sound designer at agencies. The Tao of Advertising has appointed  …

  • Coleman Upped To North America CEO At We Are Social 27 Jan 2025 16:50 GMT

    … told Agency Daily. advertisement advertisement Under her leadership, the agency has … produced the WcDonald’s Immersive Dining Experience and adidas … offices together earned Agency of the Year at … #39;s clients include adidas, McDonald's, …

  • 72andSunny wins the AFL 28 Jan 2025 03:54 GMT

    … developing a new brand campaign that will inform the … Round. The goal, through advertising, social media and media … Globally, the agency has worked with brands including adidas, Under Armour … were looking for a creative agency who understands modern culture …

  • The best rebrands of the 2010s, chosen by experts 30 Apr 2024 16:40 GMT

    … and managing partner of marketing agency Metaforce and author of … strategy director at design and advertising agency Tavern, of the 2016 … the brand’s heritage: “Creative agency Jones Knowles Ritchie did its … of a big multi-channel campaign. (Image credit: F1) …

  • L.A. and Kantamanto: 2 Fires, 2 Responses, 1 Common Problem 30 Jan 2025 02:49 GMT

    … —Marks & Spencer, Next, Adidas, Nike, Gap, Primark, George … sliver of many brands’ marketing budgets—the same ones that … Ufodiama added. A crowdfunding campaign that The Or Foundation launched … on the entertainment and creative industries, and many who …

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