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Razorfish Offers Clients Real-World AI Use Cases Through Beta Labs
23 Oct 2024 14:33 GMT
… ads, generating on average 10 times more assets, Razorfish … amp; consumer experience strategy, Razorfish.
Samsung has used the Virtual … taken significantly longer, Razorfish produced the assets within … .
Many clients at Razorfish are still navigating their …
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Razorfish Unveils the Razorfish Beta Lab and Its Suite of AI Tools
23 Oct 2024 13:44 GMT
Marketing transformation leader Razorfish today announced the rollout of the Razorfish Beta … .
About Razorfish
Razorfish is a global leader in marketing transformation. … @wearerazorfish | LinkedIn | Instagram | Facebook Razorfish is part of Publicis Groupe …
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Unlocking the power of generative and predictive AI in marketing
17 Oct 2024 09:08 GMT
… for hyper-personalization, AI-generated marketing personas and GPT-powered interfaces … further by crafting personalized messages, advertisements, or emails based on individual … companies like Avenue A/Razorfish, Microsoft, AudienceScience, and LiveRamp. …
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Experts at Advertising Week rebuff notion that AI will supplant human creativity
11 Oct 2024 00:44 GMT
… days for the 20th annual Advertising Week New York conference.
… to Dani Mariano, president of Razorfish.
“It’s early days … evolved and become ubiquitous throughout marketing – coupled with the occasional … by our editorial team.
Ads of the Week
Wednesday
See …
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Advertising Week Briefing: Brand storytelling versus performance debate takes center stage at AWNY
08 Oct 2024 13:13 GMT
… like streaming ads, and economic headwinds constricting marketing budgets and … , chief strategy officer at Razorfish marketing agency, in an email … director at GS&F ad agency.
“This allows … initiative aims to ensure advertisers’ interests are kept in …
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Meet the 40 Over 40 honoree: Razorfish’s Cristina Lawrence
23 Sep 2024 13:24 GMT
What motivates you to stay dedicated to this industry?
What keeps me going is the excitement of navigating an ever-evolving industry, my passion for creativity and creative expression across new mediums and my obsession with constant learning and …
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Questex’s Fierce Pharma Announces the 2024 Fierce Pharma Marketing Awards Winners
12 Sep 2024 14:00 GMT
… within the pharma marketing and advertising community. The program … It Takes 2
Pharma TV Razorfish Health & GSK: … Alex’s Adventure
Professional Marketing Public Relations Campaign Genentech… for the pharma marketing and advertising community September 17 …
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Pfizer, Sanofi, GSK among the winners of the 2024 Fierce Pharma Marketing Awards
12 Sep 2024 15:09 GMT
… most creative and innovative marketing and advertising work across pharma and … ” began as a TV ad campaign in 2020, when … the Pharma TV category alongside Razorfish Health for “Cut Short,” … respiratory syncytial virus awareness ad the duo launched last year …
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Infinite Reality Welcomes Dynamic Marketing and Product Leadership to Amplify Brand Presence and Accelerate Product Innovation
14 Aug 2024 12:00 GMT
… where she oversaw brand, marketing, product offerings, and research … Razorfish and Tribal DDB. As VP of Brand and Entertainment Marketing … , positioning, and digital marketing, combined with a data … as Director of Integrated Marketing. David, an accomplished …
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AI's big marketing problem: People don't want to hear about it
12 Aug 2024 17:27 GMT
… in the Journal of Hospitality Marketing & Management earlier this … than $107 million on ads marketing AI-related products and services … , CEO of the ad agency Razorfish, said of advertisers, adding it… in their ads, using it as a marketing shorthand to …