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    • Ribena

Ribena Newsletter
  • Soft Drink Brand Rankings: Pepsi The Most Improved 20 Jun 2025 06:58 GMT

    YouGov’s Soft Drinks Brand Rankings 2025 report reveals San Pellegrino, Coca-Cola, and Pepsi Max are the three most considered carbonated soft drinks brands as measured by consideration score using YouGov’s BrandIndex tracking tool. In the non-carbonated …

  • Ad of the Day: Ribena evokes exuberance of youth with nostalgic new brand platform 02 Jul 2025 13:26 GMT

    … how, for many people, the soft drink is a vivid reminder of … their mum brings them a Ribena. Alex Grieve, global chief … a national treasure. People love Ribena because it acts like a … Like Home Advertising agency: BBH Ribena brand team: Sarah Fleetwood, Bruna …

  • Ribena's classy new look proves the power of the subtle rebrand 02 Jul 2025 12:51 GMT

    Soft drink brand Ribena has unveiled a refreshing … heritage with contemporary style. Ribena's revitalised new … of fans. (Image credit: Ribena)Created in partnership with global … or over. (Image credit: Ribena)Ribena's revitalised brand identity …

  • Ribena Unveils New Look And Ad Campaign 02 Jul 2025 09:18 GMT

    … soft drink consumer. The new design focused on maximising and modernising Ribena … in the making, Ribena stated that the refreshed … the distinctive taste of Ribena evokes powerful childhood memories … Sarah Fleetwood, Head of Ribena, Suntory Beverage & Food …

  • Ribena unveils new look accompanied by £7m campaign 02 Jul 2025 09:03 GMT

    … soft drink consumer. The new design focused on maximising and modernising Ribena … distinctive taste of Ribena evokes powerful childhood … . “For generations, Ribena has been and continues … Ribena is one of the nation’s most recognisable and loved soft drink …

  • Ribena reveals new £7m ‘No Taste Like Home’ campaign 01 Jul 2025 15:14 GMT

    … soft drink consumer. The new design focused on maximising and modernising Ribena … . Sarah Fleetwood, head of Ribena, Suntory Beverage & Food … , comments: “For generations, Ribena has been and continues to … the campaign to life, Ribena is investing £7 million …

  • Set the juice loose | In focus: Juices and smoothies 30 Jun 2025 18:09 GMT

    … healthier alternatives when choosing a soft drink, with 58% saying they want … most of this growth, Ribena is a must-stock in … retailers’ fridges. The Ribena RTD range features six 500ml … popularity of drink-now juice drinks. Ribena has been seeing great …

  • Rising Afrobeats star Rybeena explains why he named himself after popular soft drink 13 Mar 2025 15:15 GMT

    Rybeena is one of the rising stars whose music is adding much-needed diversity to Nigerian street pop. The singer first made waves from his hit record 'Id.Me' which earned him attention of fans and notable stars like Nigerian hip hop icon Olamide …

  • Ribena fans distraught as brand confirms change that made drink ‘taste weird’ 01 Apr 2025 12:27 GMT

    … reduced the amount of blackcurrant juice the product contains. The … and now undrinkable. Thanks Ribena, kids crying now.’ Speaking … Fleetwood, head of marketing for Ribena, said: ‘We set … the challenge of improving our Ribena Blackcurrant squash. The key …

  • Fans slam Ribena for changing its recipe and claim it now tastes ‘vile’ 01 Apr 2025 09:53 GMT

    … left it tasting “vile”. Ribena has reformulated its blackcurrant … reduce its blackcurrant juice content. 1 Ribena fans are unhappy … the challenge of improving our Ribena Blackcurrant squash.  “The key … . Only the recipe of Ribena squash has been reformulated. …

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