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5FM Appoints Busisiwe Phakathi as Marketing Manager
08 Jan 2025 12:00 GMT
5FM has announced the appointment of Busisiwe Phakathi as Marketing Manager. Phakathi officially joined the station on Wednesday, 1 January. Phakathi holds a BA degree in Corporate Marketing, a certificate in Brand Management and Events Management from IMM …
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Antonious Porch, SoundCloud’s General Counsel and Chief Diversity Officer to exit; Ama Walton promoted to EVP & General Counsel
13 Dec 2024 16:22 GMT
… services, consumer subscriptions, and advertising”.
Prior to SoundCloud, Porch … at global media company, Viacom as Senior Vice President … & Kids Compliance in Viacom’s corporate office.
Earlier … Foundation.
Commenting on the promotion of Ama Walton to …
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Global TV Advertising Market Forecast to Reach $172.27 Billion By 2028 With 5.7% Annual Growth
24 Oct 2024 09:30 GMT
… indicate that OTT ad spending could reach $2 … Company, Viacom Inc., WPP plc, Publicis Groupe, … ads such as Connected TV (CTV) ads. Connected TV (CTV) ads are video advertisements … Advertising Market?
Television advertising remains a powerful tool for promoting …
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Mega-merger: RIL, Walt Disney to divest 7 channels; not to bundle ad slots for cricket events
23 Oct 2024 00:44 GMT
… the public broadcaster Prasar Bharti, will not bundle together the TV advertisement … “will not bundle together OTT ad slot sales for all three … by Star and JioCinema by Viacom 18 would continue to operate … parties will not bundle together ad slot sales for IPL …
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CCI flags concerns over Viacom 18-Star India deal
22 Aug 2024 09:19 GMT
… not elicit any response.
Viacom is owned by Reliance Industries … push the deal for larger public scrutiny in case there … will be required to make public details about their proposed transaction … visual content, and supply of advertising space in India.
SIPL is …
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Targeted TV ads present a $100+ billion opportunity
21 Aug 2024 18:34 GMT
… , broadcasters Fox, Turner, and Viacom partnered to launch OpenAP, an … the time consumers are shown ads while watching TV.
In … targeted linear TV advertising to win share of marketing spend, but also … share of viewing from non-ad funded SVOD platforms like …
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The Big ‘Kalki 2898 AD and the Small ‘Laapataa Ladies’: Hits or Flops?
16 Jul 2024 07:27 GMT
Amitabh Bachchan in Kalki 2898 AD. Photo: Trailer Video GrabIn today’ … entities like Jio Studios and Viacom 18 flourishing in the field … on Print & Publicity, and the total budget for them was Rs … economics of Kalki 2898 AD. It’s budget is touted all over …
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Nick India rolls out ‘Stick with Nick’ campaign
25 Jun 2024 10:45 GMT
… Stick with Nick’ campaign. Reportedly, the campaign is claimed to showcase … head,Kids TV Network Viacom 18 said.
From what … for this campaign.
BGMI partners with ‘Kalki: 2898 AD’ film, … Kakar, chief strategy and marketing officer, Kokuyo Camlin Limited …
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Longtime Ad Executive David Lawenda to Exit Paramount
14 Jun 2024 01:06 GMT
Ad sales veteran David Lawenda, who served as chief digital advertising … Lawenda joined the company (then Viacom) in 1994, with Halley’ … to come.
David joined Viacom in 1994, spearheading lucrative … President of Sales and Marketing for Univision and driving …
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GroupM North America CEO Sharb Farjami On Streaming, Ad Disruption And His Unplanned Path From Rugby Pitch To Corner Office – Deadline Q&A
13 Jun 2024 14:30 GMT
… billions of dollars in annual ad spending.
“I’d love to … a decade-long run at Viacom well before its reunion … there.’ She said. ‘These are campaign orders (from Pepsi or British … .
DEADLINE: Also, how do advertisers measure their results? Streaming is …