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X Adds Nestlé, Lego, Shell, and Others to Advertising ‘Boycott’ Lawsuit
03 Feb 2025 12:01 GMT
… “conspired” to “withhold billions in advertising revenue,” from the platform following … reducing, pausing, or entirely halting advertising on the platform, due to … , Disney, Warner Bros. Discovery, and Lionsgate Entertainment, resumed ad spending on …
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Bob Iger's Disney, entertainment firms resume X advertising after yearlong Elon Musk feud
18 Nov 2024 22:13 GMT
… appreciate major brands resuming advertising on our platform!” Musk … advertising was tied to Trump’s win.
Comcast and Lionsgate … brands began halting their advertising after the billionaire replied … potential $75 million in advertising revenue losses, according …
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Elon Musk triumphant as IBM, Disney, and Comcast end yearlong advertising boycott on X
18 Nov 2024 19:20 GMT
… platform.
Comcast, Discovery, Disney, IBM, Lionsgate Entertainment, and Warner Bros. have … super appreciate major brands resuming advertising on our platform!" Musk … our platform and ensuring that advertising content only appears where advertisers …
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All of the winners from The Drum Awards for Advertising 2024
04 Nov 2024 23:24 GMT
… demonstrate the effectiveness of Metro advertising and show how it can …
Spectacular
Silver: Dive Billboards for Lionsgate
Bronze: Wavemaker UK for Audible … Doritos/PepsiCo
Bronze: RPA Advertising for American Honda Motor Co …
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Lionsgate Play offers 7-day free access in new festive campaign
17 Oct 2024 09:22 GMT
‘Whether it’s weddings or paywalls, everyone loves a good old ‘Gatecrash’!’ This festive season, Lionsgate Play presents viewers with an opportunity to just do that with the launch of its campaign Gatecrash Lionsgate.
From October 18 to 24, audiences can …
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Lionsgate Play's new campaign is all about gatecrashing
17 Oct 2024 06:52 GMT
A still from the ad‘Whether it’s weddings or paywalls, everyone loves a good old ‘Gatecrash’!’ This festive season, Lionsgate Play has presented viewers with an opportunity to just do that with the launch of its campaign ‘Gatecrash Lionsgate’!
From 18th to …
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Amagi’s 14th Global FAST Report Reveals a Shift Toward Unified Distribution Strategies Among Content Providers
30 Jan 2025 18:12 GMT
Consumer Survey Indicates 75% of Viewers Prefer Multiple Viewing Options Within a Single Platform
NEW YORK, NY, UNITED STATES, January 30, 2025 /EINPresswire.com/ -- — Amagi, the global leader in cloud-based SaaS technology for broadcast and …
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'Borderlands' AR Arrives At White Castle With New Lionsgate Deal
10 Jul 2024 12:56 GMT
The latest White Castle collab brings together the
gaming and film worlds with an augmented reality experience for fans of both.
The burger chain has partnered with Lionsgate on a promo for the studio’s upcoming Aug. 9 film release
“Borderlands,” based on …
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Amagi selected as Lionsgate’s FAST playout and delivery partner
26 Jun 2024 02:13 GMT
… -edge cloud technology to scale Lionsgate’s content delivery capabilities globally … CTV advertising marketplace outside the US. This suite of solutions enables Lionsgate … are uniquely positioned to support Lionsgate’s rapid expansion,” said Srinivasan …
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Lionsgate's MovieSphere: First FAST Channel For Nielsen Linear TV Metrics
05 Jun 2024 12:16 GMT
… audience metrics.
Nielsen will provide Lionsgate with detailed demographic data on … determine viewer reach, viewing duration, advertising/program
frequency, and other … of worldwide television distribution for Lionsgate, said: “By bringing proven linear …